Monet + Guerilla Marketing = A+ Results For Driving Museum Visits
The Campaign: Who and What Renowned artist Claude Monet’s affinity for water lilies and bridges inspired a guerilla marketing campaign by Sweet agency to celebrate the “Imagine Monet” exhibition at Artipelag museum. Five Impressionist-style works were placed on easels along popular promenades, inviting passers-by to experience Stockholm’s iconic bridges through Monet’s eyes. The Challenge The […]
Read MoreMonet + Guerilla Marketing = A+ Results For Driving Museum Visits